The Orange Shop (LA TIENDA NARANJA)
It is a concept developed for STUKA footwear brand in the city of Leon
Guanajuato, by DESIGN FOR STUDIO. This concept store is designed to
provide the user a full experience of buying and wrapping it in an
atmosphere that covers the senses, textures specially selected for shoes
in this outlet, furniture, lights as well as the integration orange
aroma and a selection of specifies music to be listened into place, make
a complete user atmosphere.
Turn the main idea of this store is that it evolves under the same
business evolves, and integrate elements of sophistication or extended
to two floors etc. depending on the needs as they occur, as the shop
no.000 try to offer each.Once something better to their customers,
without impacting the cost of the product being offered. since the
project aspires to offer his fans the best shopping experience possible
The goal is for the user to have that identification with the
fresh, modern and vibrant brand, each exhibitor is thought to fill a
specific need, so well included two areas designed for limited
production models that can only be found for sale within this store. The
details are taken care of in this concept, using as many elements as
possible of the brand to make this a unique place of its kind in the
city and with differing qualities.
Integration of visual elements like the route of the plane in neon
light, or the same forms of furniture with attention to detail in
finishing and ergonomics make this store the user perceives as fun and
exciting, that captivate the curious pedestrians and invite you to visit
our orange world.
