Leipzig,Germany
Made by:
Kplus Konzept
For sex, success and good looks – with this slogan of the
multi-label concept Tayler, currently rapidly expanding in Germany’s
east, and taking the Net Generation theme inspired by the interior mall
design as a starting point, kplus konzept designed an interior that is
as exciting as it is eye-catching. Elaborately designed floors made up
of handmade squares and stripes in different colours designate the
different divisions of the 1800 sqm area. This design is mirrored in the
illuminated cubes and ribs with integrated lighting in the ceiling.
The complete furnishings were designed for Tayler to be able to
equip each of the six divisions with highlights and special
eye-catchers. This is complemented by a mix of selected designer
products and charming vintage furniture for visual merchandising,
creating an atmospheric and dense ambience that perfectly introduces the
target group of the multi-label concept to the new world of Tayler.
Photography:
Kratz Photographie
Design by Kplus Konzept
Tayler, Multi-label, Retail Concept, Kplus Konzept, Retail Design Germany, Kplus Designers,