LA HALLE (Vivarte Group) recently opened its second Parisian flagshipstore dedicated to fashion; a two-level 2.300m2 area in the center of Paris. This new retail concept store located on the well-known Boulevard Haussmann was designed by SUPERBRAND. The atmosphere of the store highlights the new identity of LA HALLE: « it is French, it is Fun, it is Fashion ». On the ground floor level of the store, SUPERBRAND thought up a giant front window : trendy dummy models on catwalks and screen-walls present the latest key trends of LA HALLE.
Photography: Benoît Tardif
Design by SUPERBRAND
La Halle, Flagship Store, Superbrand Store Design, Paris New Store, Boulevard Haussmann Boutiques, Parisian Flagshipstore