New Prisms Revisit Traditional Codes
Ex Nihilo is a new Paris-based perfume house vying for a true personal touch. Conceived by celebrated French designer Christophe Pillet, the young brand’s Rue Saint Honoré flagship resembles an Art Deco-infused fragrance bottle in and of itself.
Capturing the grand tradition of French glassblowing, the new test kitchen-like showroom juxtaposes metal with marble and wood with felt – contrasts that embody Ex Nihilo’s image and ethos. Visitors enter through an immersive, benevolent and expressive façade before reaching opposing metal counters – staging one-of-a-kind perfume vials. Yves Klein-blue walls blend-in behind shelving unit while a mirror-clad ceiling extends the space through to a focal-point staircase.
Though Ex Nihilo offers a collection of exclusive, natural and pure perfumes – collaborations with seminal artists – guests can request personalized fragrances. Influenced by emerging talents, architecture and design, the new brand responds to the young generation's search for sensations.
Perfume House, Ex Nihilo Paris, Christophe Pillet, Art Deco-infused
Fragrance, Emotional And Sensorial Value, Amenajare Parfumerie, Magazin
Parfumuri, Perfume Shops Design
